Before you buy more traffic.
A business growth checklist you can read, print or save as PDF using your browser. No email required.
Business foundations
- Choose the service or product you want to grow.
- Know its margin and your available delivery capacity.
- Make the offer, service area and contact details accurate.
Customer journey
- Open your website on a phone and test the enquiry route.
- Check call and message response ownership.
- Record received leads, bookings, attendance and sales separately.
Visibility
- Check crawl access and index status.
- Explain important services on useful individual pages.
- Keep business listings consistent and request genuine reviews.
Measurement
- Establish a dated baseline.
- Separate advertising, production, software and agency costs.
- Choose one next action, its owner and a review date.
Read the measurement guide · Request a visibility review
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